Virtual trophy cases are a great way to display your products, books, awards, and much more. Prominently showing off your firm’s (or your personal) achievements can quickly and concisely establish credibility without having to bore anyone with your resume, career history, or…
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I recently wrote about a fictional technology startup that I called RidicuTech and how they could go about branding their business. In this current article, I’ll get into the nuts and bolts of how I might approach a branding process, starting with…
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Although the act of branding and subsequently launching a successful branding campaign is a long, hard, and sometimes daunting task, the hard work is sure to pay off in the end if done properly. Branding isn’t a walk in the park, but there is…
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One of the most common design challenges across many mediums is creating depth when three dimensions are not available. Flat designs can be boring and monotonous. To combat this, it is our job to create designs that jump off the page. For…
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Billions of dollars of online sales are won each year with compelling web advertising. The difference between between an average, forgettable advertisement and one that makes strong positive impressions that secure sales is often just a few pixels or a few extra…
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Landscape photography is a common element found in layouts, landing pages, and a variety of other marketing materials. If your landscape photos are only destined for your personal photo album, it may be best to leave them in their authentic state. But,…
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Most of us by know by now how difficult a branding process can be. The slightest flaw in brand design will get duplicated onto thousands of banners, business cards, and other marketing paraphernalia. Branding takes work. It isn’t just a company name…
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If you clued onto last year’s SitePoint Christmas Sale, you’ll know that it is a fantastic way to pick up some extraordinary bargains. For the duration of the sale, SitePoint are going to bundle together various products at up to 96% off the usual…
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We all are well aware of the importance of typography in web design. It should be eye-catching and unique to help your design stand out from a crowd of cybercompetitors. There are endless possibilities; all you need is your imagination and the…
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Have you ever looked at a design, realizing that you liked it or didn’t like it, but you weren’t sure why? What about it did you like? What didn’t you like? Could you put your finger on it? Most likely, the reason…
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