Logo designs can be loosely broken into three categories: text only, text and symbols, or symbol only. This post is a showcase of logos which fall into categories two and three, with the symbols in question being animals. So without further ado,…
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There are a number of ways to add breathing space to your type. White space or negative space helps to focus attention on the words, while line spacing and letter spacing can help to make your text more readable. Let’s take a…
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The Shift logo style’s roots lie in print rather than web design and they appear as transparent overlays of color. The shift look appears as letters or objects in RGB or CMYK, appearing as though they are misregistered or printed incorrectly. These…
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Favicons on the web have given us a taste of what some well known images and symbols can look like when reduced down to tiny squares. Pixels (short for picture elements) are the smallest part of a digital image. A pixel is…
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Although a bit behind the times (admittedly this whole debacle unfolded back in January), following much controversy and some verbal fisticuffs, US chat show host Jay Leno is returning to his late night show slot which has been vacated by Conan O’Brien.…
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In 2009, London 2012 ran a competition inviting young designers the opportunity to create a special version of the London 2012 logo…
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Just when you thought you’d had enough football (or maybe not enough, in some cases) FIFA, the international football organization revealed the logo design for the next world cup which will take place in Brazil in 2014. The new design entitled “Inspiration”, was…
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The Rio 2016 Olympic Games logo was unveiled on Copacabana Beach in Rio De Janeiro. The identity is made up of multi-colored figures holding hands over the Olympic rings, and the words Rio 2016 in a script typeface. It was designed by Brazilian…
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Type-and-symbol logos generally take the form of the company name in type, and a symbol representing the ideals of that company beside, underneath or above the name. When using both type and symbols, designers must carefully consider how their choice of typeface will work with the symbol. Let’s examine a few prominent logos and look at how the choice of typeface relate and balance with their married graphic symbols.
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Using the Appearance and Graphic Styles panels in Illustrator, Jennifer shows you how to create a simple letterpress effect for use in Logo Design.
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