Logos are everywhere — they serve to represent a company or brand. That’s why designing a logo is no easy task; it has to be designed thoughtfully in order to stand out from the crowd of visual competitors. A logo should depict the…
Read More…
Every single business across the web and the world should have a logo, because it represents your company’s identity — a critical branding element. You want people to know what kind of company you are in a single glance across your logo. For…
Read More…
I recently wrote about a fictional technology startup that I called RidicuTech and how they could go about branding their business. In this current article, I’ll get into the nuts and bolts of how I might approach a branding process, starting with…
Read More…
Most of us by know by now how difficult a branding process can be. The slightest flaw in brand design will get duplicated onto thousands of banners, business cards, and other marketing paraphernalia. Branding takes work. It isn’t just a company name…
Read More…
Have you ever eaten a packet of Kool-Aid? Well, I have and it’s wonderful. It’s a burst of super-concentrated flavor, not to mention a fun event to change the pace of any day that just needs a boost. Logos are a lot like…
Read More…
The use of typographic logos is becoming a very popular concept, because it gives designers the flexibility to be creative without overcompensating with ostentatious graphics and loud colors. Typographic designs are generally creative and interesting manipulations of letters and numbers in different…
Read More…
Banner ads, brochures, branding materials, and templates have many differences, but their common goal is to deliver a distinct, refined message that stands out and catches the eye. It’s often hard to attract prospects and stand apart from competitors if your designs…
Read More…
Catchy, memorable brand names and stylish logos are assets to any budding business, but a mascot has unique appeal that can foster a friendly, personal relationship between company and customer. For businesses that are primarily web-based enterprises with very little face-to-face interaction…
Read More…
Continuing on from the last instalment in this series of articles, “Surviving logo design in the real world,” Felix writes about the components of a logo — symbols and wordmarks. As designers, we should all know the difference between a wordmark logo and a symbol based…
Read More…
Today we have the first in a three part series presented by Gordon Currie, a man with over 15 years experience in Logo Design. In Part One, Gordon covers hard topics such as how to best present to your client, how to price and why an understanding of their industry matters.
Read More…We are always looking to improve our site, if you have any ideas or feedback we would be glad to hear them! Leave a short message and we will do the best we can to accommodate it.
Or email us on support@designfestival.com
Design